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- The Onchain GTM Era Has Started
The Onchain GTM Era Has Started
Base is the new playbook. Culture is the new funnel. Ecosystems are the new growth engine.
Welcome to The Myosin Weekly. This issue is about momentum: how it forms, how it spreads, and why the next wave belongs to the builders who treat GTM like an ecosystem, not a funnel.
Here’s what’s shaping the future.
Base Is Becoming the Default GTM Stack

Most chains talk about ecosystem growth. Base is building it.
This week Tridog breaks down why Base has quietly become the strongest GTM engine in crypto. Not because of fees or throughput, but because of three compounding forces no other chain can match: Coinbase’s built-in distribution, Farcaster as a native social layer, and a culture that rewards building in public at internet speed.
On Base, your go-to-market doesn’t start at launch, it starts from your first onchain artifact. Mint a manifesto. Spin up a channel. Ship an MVP. Raise from your community. Partner across the ecosystem. Let composability do the scaling for you.
This is the new startup playbook: idea in public, ecosystem-backed funding, progressive onchain launch mechanics, and integrations that compound without paid spend. The strongest projects on Base aren’t companies; they’re movements powered by shared identity and participatory culture.
For founders and marketers, the message is clear: The future of GTM is onchain and Base is where the momentum already lives.
📖 Read: Base is for Startups
SIGNAL Set the Tone for Devcon
Crypto isn’t short on conferences. It’s short on real connection. This weekend, Myosin and Safary proved what happens when you fix that.

SIGNAL brought founders, marketers, and brand leaders together for a two-and-a-half day reset before Devcon. No stages. No panels. No noise. Just a curated group of operators sharing ideas, sharpening narratives, and recharging creative instinct in one of Argentina’s most iconic countryside estates. And the response was overwhelming:
“Perfect weekend before Devcon.” “Intentional play + wine + well-curated meals.” “Core memories unlocked.” “Oasis pilgrimage.” “The best people in the space.” “Curated groups + shared experiences = conference alpha.”
From horseback rides through the trees to asado by firelight, from early-morning conversations to late-night breakthroughs, SIGNAL landed exactly as intended: high signal, high trust, high energy heading into Devconnect. A reminder that culture is GTM. And that the right room changes everything.
Want early access to future Myosin gatherings? Join the waitlist.
Faster. Smarter. Built for Builders.

Myosin.xyz just got a full rebuild and it finally reflects what the network has become. The new site turns Myosin into a proper home base: a place where founders, marketers, and operators can actually understand what we do, see how the network works, and plug into the Collective, the Academy, and the Labs ecosystem without digging through links or lore.
You’ll find clearer pathways for working with us, sharper explanations of our services, and a structure that shows how Myosin operates as one GTM engine, not an agency, not a collective, but a crypto-native growth network.
It’s cleaner, faster, and built for the next phase: scaling teams, ecosystems, and onchain adoption.
Explore the new Myosin.xyz ↓
Your Product Doesn’t Scale. Your Ecosystem Does.
Most teams treat BD like a logo hunt. This playbook shows you how to treat it like a growth engine.
Strategic Ecosystem Partnerships breaks down how real distribution happens in crypto: integrations, shared liquidity, shared narratives, and co-owned surface area. You’ll learn the five partnership types that actually move the needle (joint product, strategic alliances, co-marketing, channel, and content), plus the BD flywheel top teams use to turn one integration into ten.
It covers everything from mapping high-fit partners, crafting value-first outreach, structuring deals with clarity, and launching in a way that compounds credibility instead of collecting dust on a Notion page.
If your GTM depends on attention alone, you're competing with everyone. If your GTM is ecosystem-led, you're compounding with allies.
👉 Open the playbook and turn BD into your strongest distribution loop.
Should We Work Together?
Myosin.xyz is a crypto native marketing network, made of 100+ members across 26 countries. We vet and aggregate the best marketers from around the world to provide full-stack marketing services to onchain companies & blockchains such as WalletConnect, Velora, Spexi, Ripple, NEAR, Starknet, Solana Mobile, Chainbase, POKT Network, Animoca Brands, Rootstock Labs, and many more. Interested to learn more? Tell us about your project and book a time HERE!
That's it. That's all we got! Talk next week.
The Myosin Weekly team 👋
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